Chng Yang Da
Packaging & Graphic Designer
Packaging and graphic designer with 5+ years creating product packaging, brand visuals and e-commerce assets for a consumer skincare brand. Brings 3D modelling and rendering skills to packaging mock-ups, plus hands-on supplier sourcing, so designs are planned with suppliers, cost and stock in mind.
portfolio-yangda.pages.dev chngyangda@gmail.com +65 9011 4586 Nationality: Singaporean
Work experience
Jul 2022 to present
Product Designer (Packaging & Brand), Procurement Manager
Theo10 Pte Ltd · Skincare start-up, Singapore
Design
- Lead packaging design for the company's skincare products, from concept and mock-ups to final print-ready artwork.
- Own the brand identity and keep visuals consistent across packaging, website, marketplace stores and marketing.
- Create marketing visuals and e-commerce assets, including product listing images, banners and social content, for the website, Shopee, Lazada and TikTok Shop.
- Build 3D product visualizations and renders for packaging reviews and marketing.
Sourcing & Operations
- Run end-to-end procurement, from market surveys and supplier sourcing to negotiation, contracts and performance monitoring, achieving cost savings.
- Manage inventory, lead stock takes and forecast stock needs.
- Run daily operations of the company website and Shopee, Lazada and TikTok Shop stores.
- Trained and mentored 20+ new hires in business operations.
Oct 2021 to May 2022
3D Designer
First Wave Pte. Ltd. · Game art, Singapore
- Created 3D assets for game projects, from modelling and sculpting to texturing and real-time presentation, using Autodesk Maya, 3ds Max, ZBrush, Substance Painter, Marmoset Toolbag and Unreal Engine.
Apr 2020 to Apr 2021
Marketing Designer
Theo10 Pte Ltd · Skincare brand, Singapore
- Designed product packaging, branding visuals and marketing materials for the company's skincare range.
Education
2015 to 2019
BFA in Digital Art and Animation, Minor in English
Singapore Institute of Technology, DigiPen Institute of Technology
2010 to 2013
Diploma in Games Design and Development
Singapore Polytechnic
Skills
- Packaging Design
- Label & Box Design
- Dielines
- Print-ready Artwork
- Packaging Mock-ups
- Brand Identity
- Marketing Collateral
- E-commerce Visuals
- Layout & Typography
- Illustration & Concept Art
- 3D Modelling & Texturing
- Product Rendering
- Motion Graphics & Video
Software
- Adobe Illustrator
- Adobe Photoshop
- Adobe After Effects
- Autodesk 3ds Max
- Autodesk Maya
- ZBrush
- Substance Painter
- Marmoset Toolbag
- Unreal Engine
- ChatGPT